IE School of Human Sciences and Technology

Master in Market Research & Consumer Behavior

IE School of Human Sciences and Technology

Máster
Presencial
10 Meses
  • Madrid
consultar precio

Descripción

The MRCB program will train you to be the next consumer and market expert who drives product, marketing, strategy decisions. Understand the needs of consumers, how, and why they make purchasing decisions.



The MRCB is a unique program combining psychology of consumers with research & analytics methods fully adapted into a strategic business context. A program built around the needs of industry recruiters and continually updated based on their feedback. Discover how you can become a professional with impact.

Destinatarios

Profile:

Recent Bachelor graduates and Young Professionals with 2-6 years of professional experience (Professional experience is reviewed on a case-by-case basis).

Idiomas en los que se imparte

English.

Duración

Start date: October.

Lugar donde se imparte el curso

Madrid

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Master in Market Research & Consumer Behavior

Master in Market Research & Consumer Behavior