Bachelor in Business and Artificial Intelligence

Artificial Intelligence isn't just a trend—it's transforming how the world works. At Esade, the Bachelor in Business and Artificial Intelligence (BBAI) gives you the best of both worlds: solid business knowledge and cutting-edge AI expertise.

Over four years, the program combines rigorous technical training with business fundamentals and experiential learning. 

The program includes Machine Learning, Deep Learning, Computational Modelling, Generative AI, Natural Language Processing, Computer Vision, Software Development for Business and Cloud Solutions.

Ethics, legal frameworks and human-centered AI are part of the program, because the future isn't just about coding—it's about making the right decisions. If you want to lead innovation with purpose, this is your path.

You'll graduate ready to lead. You'll integrate data analysis and AI tools to design business strategies, tackle challenges in complex, interconnected environments, and communicate information clearly and effectively. Plus, you'll strengthen teamwork and cooperation to achieve goals that make a real impact.

Esade's Bachelor in Business and Artificial Intelligence (BBAI) is designed for students with a strong interest in technology and innovation—those who want to harness the power of data, AI, and digital tools to create competitive advantages for businesses.

This program is ideal for future professionals who see themselves:

• Driving innovation from the tech side: Developing products and services powered by AI and advanced technologies.
• Connecting business and technology: Acting as a bridge between technical teams and business units, ensuring solutions align with strategic goals.
• Leading in data-driven environments: Using analytics and AI to inform decisions and create smarter organizations.

Technology-Focused Roles:

Data Scientist
Data Analyst
Data Architect
Strategic consultant
Project Management

Business-Focused Roles:

Entrepreneur
Private Equity
Researcher
Strategic consultant
Company Executive
Investment banker
Auditor
Marketing, Finance, Operations, Human Resources Specialist

*2026-2027 academic year tuition fees: €20,500

*Esade may update annually their prices - but such increases shall not exceed the annual rate of inflation.