MBA in Leisure & Tourism Management (Geneva)

Máster
Presencial
Barcelona
90 créditos
Precio 39.750 €

Descripción

100% taught in english.
Tourism is the fastest-growing industry in today's business world and companies continue to require academically qualified managers to afford them an insight into the industry. This specialization explores the theories, practices and business models that make up the tourism and leisure field. Focusing on the development of executive skills and strategic aptitudes, this program will deliver the key competencies required in the industry while developing understanding of international and intercultural management needs.
Why Geneva?
Studying an MBA in Leisure & Tourism Management in Geneva allows students to benefit from proximity to the Swiss capital's remarkable concentration of outstanding intergovernmental organizations, financial institutions and the headquarters of multinational companies. It is home to the highest number of international organizations in the world, including the United Nations, the World Trade Organization, the World Health Organization and the Red Cross. EU students are given an insider's glimpse of the workings of these world-famous organizations and institutions during company visits and networking events.
The diverse and international community in Geneva allows students to gain a global mindset and expand their cultural awareness during their time at EU. These soft skills are essential for any future business leader's repertoire and are highly desirable traits in the international job market. Geneva's combination of tranquility, diversity and business excellence makes this city a perfect location to gain a business education.

Temario

Program Structure
The MBA in Leisure & Tourism (90 ECTS) is a one-year, three-term degree. Students complete five to six course modules per term which are combined with seminars, company visits, guest speaker sessions and case studies among others. In order to graduate, students must complete a management research methods module and a dissertation. This program is also available as a two-year, six-term, part-time degree.
Year 1:
  • Transformational Management & Leadership
  • Organizational Behavior
  • Financial Reporting & Analysis
  • Marketing in a Digital World
  • Data Analysis for Managers
  • Negotiation
  • Consulting labs.
  • Crafting your future.
  • Corporate Finance
  • People & Talent Management
  • Global Economics
  • Strategy & Decision Making
  • Information Systems & Technology
  • Communication for Success
  • Legal Issues & Business Ethics
  • Crafting Your Future
  • Business Strategy Simulation
  • International Tourism Management
  • Strategic Tourism Marketing
  • Environments of Tourism
  • Culture & Cross-Cultural Management in Tourism
  • Digital Business in Tourism

Competencias para las que te prepara el curso

Candidates with business knowledge are especially attractive hires for international hospitality and tourism organizations. Focusing on the development of executive skills and strategic aptitudes, this MBA program will deliver the key competencies required in the industry while developing your understanding of international and intercultural management needs.

Requisitos

The admission process at EU Business School is clear and straightforward. Applicants must fulfil specific academic and English language requirements to be eligible for admittance into their chosen program.
Prospective students are evaluated on the strength of their applications as a whole. Consideration is given to the student's qualities and abilities: leadership potential, academic achievements, performance on standardized tests, extracurricular activities and personal experiences. EU's Admissions Services department will assist all applicants throughout the entire application process.
 

Idiomas en los que se imparte

100% taught in english.

Duración

Duration: Three terms/one year (full time) or six terms/two years (part time) Number of credits: 90 ECTS Start dates: October, January & March

Objetivos

In addition to industry-specific modules, the program focuses on development strategies and management styles specifically geared toward creating leaders in the industry who can also apply the same skills to the wider commercial market. Students will:
  • Investigate the impact of tourism planning and development on economic, sociocultural and physical environments.
  • Look at business from the point of view of both the consumer and the service provider.
  • Explore issues that concern host-visitor relationships.
  • Study the major processes within marketing through case studies and class discussion.

Titulación obtenida

Degree Awarded A university MBA degree awarded by Universidad Católica San Antonio de Murcia (UCAM), (título propio), a state-recognized university in Spain. An MBA degree from EU Business School Switzerland which is internationally accredited by ACBSP, IACBE, IQA and certified by eduQua.

Perspectivas laborales

Career Options The MBA with a major in leisure & tourism management provides students with knowledge of business as well as a skillset in leisure and tourism. Graduates of this MBA program may be interested in the following careers. Event Planner. Wellbeing Manager. Hospitality Financial Manager. Regional Manager. Areas of Work The MBA with a major in leisure & tourism management provides students with essential business knowledge for working in the leisure and tourism sector. Graduates of this MBA program may be interested in working in the following areas. Hotel Industry Travel Services Sustainable Tourism Government: Ministry of Cultural Heritage and Tourism

Precio

Precio 39.750 €
Fees per term: CHF 39,750.

Ventajas del curso

Additional Qualifications While completing your MBA program, you will have the opportunity to earn a second distinct qualification, a U.K. state-recognized degree from London Metropolitan University (London Met). You may choose to study an MSc in International Business Management or an MBA on our Barcelona/Geneva/Montreux/online campus. In order to obtain the state-recognized MBA, you must complete an extra management learning and research module, a business research report and a business competency simulation course. To earn the MSc in International Business Management, you must complete an extra business consultancy project module and a business competency simulation course. These courses are in addition to the MBA coursework. The London Met MSc in International Business Management program is designed for aspiring professionals with less than two years of work experience, while the London Met MBA is for working professionals and those who have previously held managerial roles

Profesorado

EU's faculty is composed of highly qualified academics, entrepreneurs, consultants and business leaders. All courses are taught by lecturers with a wealth of practical experience in their fields. Our teaching staff create a personalized and interactive learning environment that promotes and fosters the skills and knowledge required for a successful career in business. The caliber of the faculty and a culture that values and rewards an entrepreneurial spirit are what make EU Business School stand out.

Lugar donde se imparte el curso

Geneva
MBA in Leisure & Tourism Management (Geneva)
EU Business School
Campus y sedes: EU Business School
EU Business School
Av. Diagonal, 648 B 08017 Barcelona
Cursos más populares
Solicita información
X