Bachelors Degree in Business Administration and Management + Degree in Data Science


Oficial / Homologado
4 Años
11.300 €


This Bachelor's Degree trains professionals to perform management, advisory and evaluation tasks in the production and service organizations. These tasks can be carried out in the global sphere of the organization or in any of its functional areas.

ESIC, as a centre associated to the Universidad Rey Juan Carlos in Madrid, offers a Degree in Business Administration and Management, an official degree that is highly acknowledged by the business world and will enable you to face any business challenge.

This degree prepares you to take on these tasks with the maximum responsibility and efficacy.

The Bachelor ´s Degree in Business Administration and Management provides participants with a high-quality training on business management, marketing and market research.

In addition, ESIC incorporates specific additional training for marketing and commercial management, to provide you with the best tools and skills to handle any business challenge.
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First year
  • Economic History
  • Corporate Mathematics
  • Introduction to Corporations I
  • Professional Ethics, Basic Principal of Law and Equality (Professional Ethics)
  • History of Spanish Institutions (Humanities)
  • Technology in Data Science I: Systems architecture
  • Organization and Data Management I: Database
  • Anthropology
  • Organization and Data Management I: Database
  • Introduction to Economics
  • Financial Mathematics
  • Introduction to Corporations II
  • Mercantile Law
  • Computer Science Appliesd to Corporations
  • Technology in Data Science II: Systems architecture
  • Critical Spiritual thinking
Second year
  • Introduction to M
  • arketing and Communications at the Company
  • Financiall Accounting I
  • Micro-Economics
  • Corporate Statistics I
  • Corporate Sociology
  • Program for Data Science I: Java / SQL
  • Program for Data Science II: Python
  • Financial Accounting II
  • Production Management
  • Macro-Economics
  • Corporate Statistics II
  • Marketing Management
  • Christian social thought
  • Statistical modeling with R
  • Chinese
Third year
  • Corporate Taxation
  • Strategic Management and Corporate Politics I
  • Analytical Accounting
  • Commercial Management
  • Financial Management I
  • Corporate Decision Methods
  • Business Intelligence
  • Cloud Services Providers
  • Data Driven Corporations: Gestión de Datos de Sensibilidad Media
  • Aplicaciones Big Data I: Implementación de Proyectos de Big Data I
  • Management Information Systems
  • Strategic Management and Corporate Politics II
  • Human Resources
  • Financial Management II
  • Balance Analysis II
  • National and International Economic Enviroment of the Firm
Fourth year
  • Labour Law
  • Elective 14,5 
  • Elective 24,5
  • Elective 34,5
  • Elective 44,5
  • Academic Recognition of Credits
  • External Practices
  • End of Degree Proyect
  • Predictive models I: Consumption patterns
  • Software as a Service (SaS)
  • Predictive models I: Consumption patterns
  • Software as a Service (SaS)
Firth year
  • Big Data Applications II: Big Data Project Implementation II
  • Big Data Applications III: Big Data in Industry 
  • Data driven corporations II: Sensitive Data management6
  • Big Data Applications IV: Identification of Black Ops
  • Artificial Intelligence and Neural Networks
  • Modeling of categorical variables
  • Predictive models II: Patterns of online abandonment
  • Predictive models III: Public opinion and sentiment
  • Natural language processing: Chat-Bots
  • Analytical approach to Neuromarketing
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Student profile: students who wish to work in the business world, dedicated to company coordination and management.

Who is it for?

  • Interested in the global visión of the company.

  • Business management, financial management, comercial and people management.

  • Logical-analytical capacity.

  • Incorporation of the digital economy in business processes.


Intake: september 2020.

Perspectivas laborales

97% Employment Ratio 1 year after completing programme.
This degree is a passport to several career opportunities, such as:
CEO (Chief Executive Officer)
SME manager
Director of planning
Company consultant and advisor
CFO (Chief Financial Officer)
HR manager
Marketing manager
Commercial manager
Market analyst
Brand manager
Business intelligence analyst.
Product or sales manager
Key account manager


Scholarships, financial aid and student loan.


11.300 €

Ventajas del curso

Students enrolled in the Official Bachelor's Degree in business administration and management by URJC will in turn receive ESIC's Degree in Data Science, granting 135 additional credits to those already obtained in the BBAM syllabus.
Support throughout your professional career, entrepreneurship, lifetime employment opportunities. You will have the possibility to complete and validate your studies abroad during a semester or an academic year.

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Bachelors Degree in Business Administration and Management + Degree in Data Science

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Bachelors Degree in Business Administration and Management + Degree in Data Science